POC is a Swedish company, built on a strong mission; to do everything we can to possibly save lives and to reduce consequences of accidents for gravity sports athletes, by developing and renewing what personal protection is all about. POC set a new standard when it comes to technical solutions, construction, material combinations and engineering, with patented solutions to increase the degree of protection. Through athlete product testing, POC creates lightweight, high performance gear that offers ultimate protection against injury thanks to superior impact absorption and penetration resistance. POC sponsors the notable freeskiers Tanner Hall, TJ Schiller, Jon Olsson and the Swedish National Freestyle Team among others like big mountain snowboarder Jeremy Jones.
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