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Powder7 Logo Launch Party and New Year Social

 

Join us at the shop to celebrate our new look.

After a decade-plus of Powder7, we are refreshing our logo. Created by Colorado designer Matt Brozovich, the fresh look will go public in January. We’re kicking off the festivities by hosting a launch party and New Year social at the shop, complete with snacks and beverages plus the first limited-release new-logo shwag. Yes—there will be stickers.

When: Thursday, January 3 | 7 p.m.

Where: Powder7 | 880 Brickyard Circle, Golden CO 80403

What: Champagne, beer, snacks, logo-item party favors, endless winter stoke.

RSVP: Required. Send to Matt ([email protected]). Note: Space is limited and the deadline to RSVP is Monday, December 31.

How we got here

Colorado Graphic Designer Wins Seven Pairs of Skis for Redesigning Ski Shop’s Logo

GOLDEN, Colo., Nov. 14 2018 — Powder7 is making a Denver native’s ski dreams come true. On Wednesday, the Golden-based ski shop and online retailer named Matt Brozovich, 43, of Westminster the winner of its two-month logo contest. Brozovich will receive a brand new pair of skis and bindings every year until 2024.

Brozovich’s logo was chosen from a pool of more than 100 submissions. Powder7 will award two runners-up with $250 gift cards and recognize five more honorable-mention designers with prize packs.

“I haven’t had new gear in seven or eight years,” Brozovich said. “Skiing is so near and dear to my heart. When I saw this contest, I thought, ‘this is perfect!” The announcement and logo reveal was broadcast on Facebook Live with Brozovich and his wife, Jen, in attendance.

Brozovich has owned his own digital design company, Broz, since 2008. A graduate of Regis University, he specializes in digital design, including web development, graphics and logos, branding and SEO. He learned to ski at Loveland and Eldora with his grandfather when he was five years old.

Matt Brozovich grew up skiing in Colorado. Now he wins seven new pairs of skis for redesigning our logo.

Powder7 Owner Amy Dannwolf said that although it didn’t factor in the decision, the fact that Brozovich is a Colorado-born avid skier meshes perfectly with the company his work will represent.

“We’re all skiing, all the time,” Dannwolf said. “And as a homegrown small business, we care deeply about our local community here in Colorado—and the skiers who make our sport great.”

Dannwolf said crowd-sourcing a new logo made sense for Powder7 given the shop’s “Skiing for All” ethos. Her team chose Brozovich’s logo unanimously.

One of those team members, Emily Greene, loves the way the asymmetrical snowflake is both unique and universal.

“Powder7 is all about winter, and what’s more winter than a snowflake?” Greene said. “This logo will look awesome on cars, skis, helmets—maybe even as a tattoo!”

Brozovich said he flipped through old ski magazines to gather ideas and sketched out a bunch of snowflake concepts.

“I went with retro elements—but I also wanted the logo to be timeless,” he said.

Dannwolf, Greene and the rest of the Powder7 crew think it will be.

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